STA - Signature Conference Series 2025

The Signature Conference Workshops 
Monday 10th March 2025
•    Session 1: Net Zero, 13:15-14:45
•    Session 2: Business Finance, 13:15-14:45
•    Session 3: Destination Management & Leadership, 15:00-16:30
•    Session 4: Technology, 15:00-16:30

The Signature Conference
Tuesday 11th March 2025
08:00 - 16:45 

March is Scottish Tourism Month; an opportunity to celebrate and amplify the voice of the tourism and hospitality industry.

As the midway point of Scotland’s National Tourism Strategy, Scotland Outlook 2030, March 2025 is an important milestone, offering us the chance to both reflect on our progress and consider the action required to achieve our ambition to be a world-leader in 21st century tourism.

To mark the occasion, the Scottish Tourism Alliance is delivering the Signature Conference Series, a specially curated programme of events held from Monday 10th to Tuesday 11th March 2025.