A legacy of progressive ideas and global impact
This feature was first published in Hospitality & Events North magazine.
WHILE EDINBURGH is well known as a city of historic landmarks, there’s much more to this popular tourist destination than its past. Known as the birthplace of Scotland’s enlightenment era, Edinburgh has been a hub of groundbreaking inventions and forward-thinking ideas that continue to influence the modern world today. Beyond its beautiful architecture and UNESCO World Heritage Site designation, Edinburgh remains a city of dynamic progress, making it a perfect choice for business events.
Scotland’s capital city has a long-standing commitment to innovation - from hosting some of Europe’s largest urban sustainability projects to supporting a thriving ecosystem of startups and scale-ups. As a city known for its’ intellectual and cultural exchange, Edinburgh provides the inspiration to take your event to the next level.
Here are five reasons to choose Edinburgh for your next business event:
1. Extraordinary venue options with a twist
Edinburgh’s unique venues are steeped in narrative and innovation. For example, Dynamic Earth offers a science-inspired backdrop with immersive experiences like rainforest and iceberg exhibits, which make it an exciting choice for hosting an event. For those interested in sustainable design, The Edinburgh International Conference Centre (EICC) provides a venue that aligns with environmentally conscious goals, whilst offering flexible spaces with the latest tech for up to 2,000 delegates. Or, be inspired by the University of Edinburgh’s impressive academic history, which dates back to 1582. It now boasts a broad portfolio of venues across the city from a purpose-built conference centre through to iconic historic venues such as McEwan Hall and the Playfair Library.
2. Connectivity that saves time and enhances the attendee experience
Unlike many other cities, Edinburgh’s compact layout and transport systems allow attendees to navigate the city with ease. Many of the city’s top venues, hotels and cultural sites are situated within a short stroll of each other, minimising time spent on travel and logistics. For those flying in, Edinburgh Airport offers direct flights to over 150 global destinations. The airport is just 7 miles from the city centre and the city’s tram system makes the short commute even easier.
3. A city of festivals and fringe benefits
Beyond its claim to the world’s largest arts festival, Edinburgh’s calendar is filled with unique events that give it a lively, welcoming atmosphere all year long. Attendees can immerse themselves in the Edinburgh Science Festival or visit unique historic and cultural spaces such as the National Museum of Scotland, the Assembly Rooms and the Signet Library. The city is full of cultural touchpoints, allowing event planners to add extra flair to their conference programmes and attendees to experience Edinburgh’s eclectic spirit. Edinburgh’s beautiful natural backdrop provides a plethora of social and networking opportunities that will boost engagement and ensure a memorable event.
4. A centre of expertise and pioneering knowledge
More than just a beautiful setting, Edinburgh is an active player in industries that drive global change. The city’s Bayes Centre for Data Science and Artificial Intelligence at the University of Edinburgh offers insight into the latest innovations, making it a perfect home for speakers and industry partnerships for tech-driven events. Edinburgh’s reputation as a business and innovation hub makes it a natural choice for events related to finance, technology, life sciences and academia. Event planners can tap into the city’s network of major organisations and research bodies to bring an enriched, forward-thinking perspective to their programs.
5. Unique urban and natural spaces for networking
For unforgettable networking settings, Edinburgh has plenty of options. Imagine a rooftop cocktail hour with sweeping views of the city’s skyline from the world-renowned Edinburgh Castle. Or plan a morning hike up Arthur’s Seat, an ancient volcano that offers breathtaking views over the city. These unconventional meeting spots foster an inspiring atmosphere that’s perfect for genuine connections, offering attendees more than just another conference experience.
Edinburgh’s unique blend of heritage, innovation and accessibility makes it an ideal choice for impactful business events. By choosing Edinburgh, you’re choosing a destination that impresses with its history and inspires with its commitment to the future. Host your event in a city where ideas thrive, connections are forged, and every corner tells a story.